Nucleo PIM

Getting started

Open the PIM from the workspace selector after signing in, or switch to it at any time from the sidebar. The PIM workspace is organized around a few areas:

• Home — your landing page, with key metrics and an ask bar to query Atomo.
• Catalog — Products, Categories and Promotions.
• Inventory — stock on hand across your locations.
• Insights — catalog analytics.
• Configuration — attributes, attribute sets, SEO rules, markets, languages, locations, imports and exports.

Everything you see is scoped to your workspace: your catalog, your attribute model, your markets and channels. What you can edit depends on the role assigned to you by an administrator — viewers can browse, editors can change products, and configuration is reserved for admins.

Catalog & products

Catalog → Products is the master list of everything you sell. It is built for large catalogs: search, filters, sorting and pagination all live in the URL, so any view you build can be bookmarked or shared with a colleague and they will see exactly the same slice.

Search and filters

The command bar at the top combines free-text search with filter tokens. Click the bar to pick a dimension — Status, Brand, Category, Attribute set, price range or stock range — then choose the values. Most filters support both "is" and "is not", so you can exclude as easily as you include. Active filters show as inline tokens you can edit or remove one by one.

Saved views

Once you have a filter combination you use often, save it as a view: it stores the filters, the sort order and the search text together. Views appear in the switcher on the left of the command bar, so jumping between "everything", "drafts to review" or your own slices takes one click.

Columns

Show, hide and reorder the list columns — SKU, product type, gender, price, channels, stock and status — from the columns control. Your layout is remembered per browser.

Bulk actions

Select one or more rows and the toolbar switches to bulk mode. From there you can set the publication status, assign a product type or brand, or delete the selection (with a confirmation step). Bulk actions respect your permissions.

1. Open Catalog → Products.
2. Type in the command bar to search, or click it to add filters.
3. Click Save view to keep the current combination for later.
4. Click any row to open the product editor, or select rows for bulk actions.

The product editor

Every product opens in a two-column editor. The left column holds the content — images plus six tabs: Info, Attributes, Variants, Pricing, SEO and Translations. The right rail holds the operational controls: the publishing engine, the completeness score and the activity history, always visible while you scroll.

Images

Upload product images directly in the editor, drag to reorder them (the first image is the cover) and remove the ones you no longer need.

Creating a product

1. Click Add product in the catalog list.
2. Enter the SKU, name and basic info — the SKU is editable only at creation time.
3. Pick the attribute set the product belongs to and fill its attributes.
4. Generate variants, set prices, then save.

Variants & SKUs

Products are sold as variants — one row per concrete combination of options, typically size. The Variants tab has two parts: a generation panel on top and the table of persisted variants below.

1. In the generation panel, tick the option values that apply to this product (for example the sizes it actually comes in).
2. Click Generate: the PIM creates one variant per combination, skipping any that already exist.
3. Adjust individual rows — SKU, barcode and available stock are editable inline.
4. Click Save changes to persist every edited row in one go.

Variant SKUs are seeded from the product's base SKU plus the option values, following the SKU pattern defined at workspace level in Configuration → Attribute Sets — so codes stay consistent across the whole catalog.

Attributes & attribute sets

Attributes are the reusable dimensions that describe your products — color, material, gender, season, size scales and anything else your business needs. You manage them once in Configuration → Attributes and reuse them across the catalog.

• Dropdown — a single choice from a predefined option list.
• Multi-select — several choices from an option list, shown as toggle chips.
• Swatch — color choices rendered as swatches.
• Text, Number and Yes/No — free-form values.

Attribute sets

An attribute set bundles the attributes a family of products needs (a footwear set and an apparel set will differ). On the product's Attributes tab you pick the set, and the editor renders one dedicated control per attribute. Attributes marked as required in the set drive the completeness score, so the team always knows what is still missing.

Categories

Catalog → Categories manages the category tree: a searchable, collapsible explorer on the left and the editor for the selected node on the right. Create, move and delete nodes directly from the tree; search auto-expands the matching branches so you never dig manually.

Editing a category

The right pane edits the selected node: its name and fields, and the products assigned to it via a pick list. Assignments can also follow a rule — the same rule builder used for promotions — so a category can populate itself from product data.

Per-channel category trees

The canonical tree is the Global one. Switch the channel selector to see the effective tree for a sales channel: any field you change on a channel tab is stored as an override on top of Global, and untouched fields keep inheriting. "Reset to Global" drops the whole override for that node.

Channels & per-channel overrides

Your catalog feeds more than one destination — an e-commerce storefront, B2B feeds, marketplace exports. In the PIM each destination is a sales channel, and the product editor is channel-aware.

Global is the master record: every field is editable there and it is the single source of truth. Switching the editor to a channel puts it in override mode — you edit only the fields that must differ on that channel (copy, attributes, prices), and everything else inherits from Global, shown read-only. Clearing an override makes the field inherit again.

• Content overrides — name, description and attribute values per channel.
• Price overrides — channel-specific prices on top of the canonical price lists; empty a price to fall back to Global.
• CSV feed channels are flat exports: per-size pricing without the market grid, with their own editable SEO.

Markets & price lists

Configuration → Markets models where you sell. A market groups one or more countries that share a currency and a language fallback; VAT is edited per country inside the market, since rates differ even where everything else is shared.

1. Create a market and give it a name.
2. Add the countries it covers — each comes with a standard VAT rate you can adjust.
3. Pick the market's currency, default language and any additional locales.
4. Attach one or more price lists to the market.

Prices live per variant and per price list, and price lists belong to a market — so the product's Pricing tab groups the price grid by market, one sub-tab each. The workspace's currencies and languages are managed alongside markets in Configuration, and everything you set here feeds the pickers across the app.

Publishing

The publishing engine sits in the product editor's right rail and answers one question: where is this product live, and where should it be?

• Status — Active, Draft or Archived at the product level. Archived is the terminal state for retired SKUs.
• Channel sync — one toggle per sales channel decides whether the product syndicates there.
• Scheduling — each channel can carry a publish date, so a launch goes live on the right day without manual intervention.
• Scope — inside a channel you refine where the product appears: by market, and for storefront channels also by physical retail location.
• Tags — free-form product tags with suggestions from the tags already used across the catalog.

The activity feed below records what changed and when, so handovers between teammates need no archaeology.

Completeness

A PIM's job is to get every product ready to syndicate — completeness makes that measurable. Every product gets a 0–100 score, computed across four weighted dimensions:

• Info — name, description and a publication status are set.
• Media — at least one product image.
• Attributes — every required attribute of the assigned set is filled. This is the heaviest dimension: it is the core enrichment signal.
• SEO — meta title, meta description and handle present and within length limits, plus translation coverage across your enabled languages.

In the editor the score updates live as you type, with a per-dimension breakdown and the exact list of what is still missing. The catalog list shows the same score per row, so "almost ready" products are easy to hunt down — and easy to ask Atomo about.

Promotions

Catalog → Promotions manages discount campaigns with the same list experience as the product catalog: search, filters, saved views and bulk actions over the promotion status.

Creating a promotion

1. Click Add promotion and name the campaign.
2. Choose the discount type and value, and set the campaign window (start and end).
3. Pick the scope: All catalog, or Custom rule to target a subset.
4. Set the status — Draft while you prepare it, Active to run it, Archived when it is over.

Scope rules

The custom-rule builder decides which products the discount applies to. Combine conditions on product data with AND/OR logic, nest groups for complex targeting, and mix operators freely — AND binds tighter than OR, so flat expressions read the way you expect.

Translations & SEO

Translations

Enable the languages your catalog speaks in Configuration → Languages; one of them is the workspace default. On the product's Translations tab, the default language is the master copy (managed on the Info tab), and every other locale gets its own title and description, edited inline and saved with the product.

SEO rules

Instead of hand-writing meta tags for thousands of products, you define SEO rule sets in Configuration → SEO Rules. A rule is a pattern built from chips — literal text plus tokens that pull from product fields and attributes — for each of meta title, meta description and URL handle.

On the product's SEO tab you pick the rule set (the first one compatible with the product's attribute set is preselected) and the three fields resolve live from the product's real data, with length checks inline. Need an exception? Toggle Override on a single field and hand-tune it without breaking the others. A search-result preview and a social preview show exactly what will ship.

CSV import

Configuration → Imports brings data in bulk from CSV files. Import types cover products, locations, markets, attribute values, channel status and translations (both product copy and attribute value labels).

1. Pick the import type and upload your CSV file.
2. Map the file's columns to the destination fields — the PIM auto-maps recognizable headers, and you can set any column to Ignore.
3. Review the validation preview: blocking errors (unknown SKUs, values that do not fit the field) must be fixed, warnings (like overwriting existing copy) are yours to accept.
4. Confirm — rows are imported in batches and each run is tracked, so you always know what was loaded and when.

Exports

Configuration → Exports produces a CSV per data type, one click each. Exports come in two flavors:

• Round-trip exports — Products, Inventory, Markets and Locations use the exact same headers as the corresponding import template. Export, edit in a spreadsheet, re-import: columns map back 1:1 with no remapping.
• Reference exports — Currencies, Languages, Sizes, Price lists, Attributes and Categories are informational snapshots of your configuration.

The inventory export includes one row per variant and location with the available stock — handy for reconciliations and for sharing a stock snapshot outside the PIM.

Atomo on the catalog

Atomo is the Nucleo AI assistant, and in the PIM it knows your catalog. Open it from the top bar and it slides in as a right-rail panel next to whatever you are doing — it never takes you away from the page.

Atomo answers in real time, streaming, and is scoped to your workspace: it sees your products, your completeness scores and your channels, and nothing else. When you open it fresh, it suggests prompts contextual to where you are. On the catalog, typical asks are:

• "Show me the Draft products with completeness above 60% that are ready to publish."
• "Find the SKUs below 40% completeness and tell me what is missing."
• "How many products are active on each sales channel?"
• "Draft three description variants for a new capsule collection."